Increase in Organic Revenue [FMCG]

Boosting Business for Alcohol-Free Drinks Company

About the Client

Our client is a company that makes delicious alcohol-free drinks and sells them online. They offer a wide range of beverages through their website and cater to both individual customers and businesses. Their goal is to make non-alcoholic options enjoyable, tasty, and easy to find.

Problem

Our client was struggling to attract new customers who weren’t already familiar with their brand. They wanted to increase their online visibility and improve their blog to share their story better. They needed help creating a content strategy that would boost their brand awareness and sales.

Our Solution

We came up with a solid plan to address our client’s challenges and achieve their goals. Here’s how we did it:

Phase 1: Checking the Website and Content

First, we checked their website thoroughly to find any problems that might be affecting how easily people could find it. We also looked at their content to see which pages could be improved to attract more visitors.

Phase 2: Fixing Technical Issues and Improving Content

We fixed any technical problems on their website and made their content better so it would show up higher in online searches. We also added helpful FAQs to answer common questions and make their content more relevant.

Phase 3: Creating More Content

Once we fixed the technical stuff, we focused on creating more content for their blog. We picked topics that people were interested in and that would help our client stand out in their industry. We also gave their writers clear instructions on what to write about and how to make it appealing to readers.

Phase 4: Looking at the Numbers and Making Changes

We kept an eye on how well their website was doing using tools like Google Analytics. If we noticed any pages that weren’t getting many visitors or weren’t keeping people’s attention, we made them better. We also checked out what their competitors were doing to see if there were any ideas we could borrow.

The Results

Our hard work paid off, and our client saw some fantastic results:

  • They got almost twice as many new visitors to their website in just one year.
  • Their organic blog visitors more than tripled in six months!
  • They made more sales too, with a 33% increase in transactions.
  • Their revenue from online sales went up by over 30%.
  • People clicked on their website way more often in the last three months.
  • And, their website showed up in online searches over 2 million times more than before!

Conclusion

Our strategy helped our client overcome their growth challenges and achieve some incredible results in a short time. By making their website and content better and using data to guide our decisions, we set them up for even more success in the future.

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